About Us

We are a team of Australia based master fitness coaches, chiropractors, engineers, designers, and university research doctors. Specialised in kinesiology & gym equipment engineering to be able to bring Olympian Frontiers to life.At this very stage of our gym gear engineering journey, we acquire world class craftsmanship in producing stainless steel barbells & dumbbells, urethane plates & dumbbells, and multi-functional trainers. Our team of chiros, research doctors & engineers also like to show off their expertise in designing and developing single & dual function machines, as well as smart attachments & accessories for multi-functional trainers. If you are looking for premium quality gym equipment & entire gym fit-outs at affordable prices that don’t sacrifice any quality, we are definitely the go to experts..

Our Story

Our current team of exercise scientists, senior engineers, and fitness enthusiasts originated from just me, the founder of the company, in 2018. I had the support of my father and grandfather, both senior engineers. I hold a degree in medical science and have been a personal trainer & nutritionist since 2012.

In my first home gym, I had a pair of U90 PowerBlocks, a Free Motion Dual Arm Functional Trainer, a Barbarian Line cage, and an IronMaster Superbench, all set up in the back of my tandem garage in Mosman Bay, Sydney. As you can tell, I’m definitely a ‘buy once, cry once’ guy; quality is crucial to me as I believe it directly impacts training results. Over time, I upgraded to more commercial equipment like Hammer Strength & Life Fitness. I held 3 gym memberships at Ian Thorpe Aquatic Centre, Virgin Active, & Anytime Fitness, enjoying the variety in my training programs, which I designed for both myself & my clients.

While I don't hold degrees in physics or mechanical engineering, my nearly two decades of exercise experience have made me intimately familiar with the structures & leverages of how machines work. Although I’m the only one in my family not formally in the engineering business, I’ve definitely inherited the genes. My father has run a bio-tech engineering company for over three decades, and my grandfather, a ship structural engineer, published several books after his retirement.

With the technical support of 2 senior engineers, I’ve been able to focus on understanding the needs of different gym equipment markets. My experience training in various gym environments has been invaluable in identifying what each market truly requires. From operating at home to running commercial display rooms and gyms, we have grown exponentially over the last few years and have built a reputable name in the industry.

We attend the world’s largest Fitness Expo every year and have access to over 1,000 reputable manufacturers. Additionally, we own a manufacturing plant in Shanghai, China, that produces high-precision bio-tech medical machines. The fitness industry is evolving, just like the world around us—cars are becoming fully electric, and there’s a similar trend in fitness equipment. China is incredibly advanced in technology and manufacturing, and with our quality check team, we ensure the highest quality in our products.)

Mission

Our aim is to bring innovative equipment for homes, studios and commercial settings, built at world class standards using the best materials possible. All with minimal middlemen so you can enjoy world class equipment at an affordable cost.